Misbehaving: The Making of Behavioral Economics by Richard H. Thaler

Discover the hidden psychological forces that shape our everyday financial choices and challenge the traditional assumptions of economic theory. Through engaging anecdotes and groundbreaking research, this narrative unveils how human irrationality actually follows a predictable pattern. It is an essential guide for anyone looking to understand why we often act against our own best interests and how we can make better decisions in an unpredictable world.

ISBN: 9780393352795

Format: : .

Publisher: W. W. Norton & Company

Edition: N/A